Abu Garcia And Iaconelli Sign Partnership

Mon, 01/11/2010

Renowned angler Michael Iaconelli and fishing industry leader Abu Garcia entered into agreement for the upcoming 2010-tournament season. Effective January 1, 2010, Iaconelli will fish Abu Garcia reels and rods exclusively.

“Mike Iaconelli is a great addition to the Abu Garcia team,” said Chris Derrick, Brand Manager. “Mike is one of the most competitive anglers in bass fishing and the design and quality of Abu Garcia reels and rods are ideal for Mike’s demanding fishing style.”

The Pittsgrove, NJ native has enjoyed an illustrious career on the fishing tournament trail wrapping up 6 first-place titles, 42 top-ten finishes, 67 top-twenty finishes and amassing over $1.6 million in career earnings. Iaconelli also claimed the 2006 Angler of the Year title as well as the 2003 Bassmaster Classic title and hosts City Limits Fishing that is featured on the Versus network.

“Abu Garcia is the most influential name when it comes to quality reels and rods,” said Iaconelli. “Their technologically advanced products will be a tremendous asset to me on the competitive circuits. I look forward to a very successful relationship with Abu Garcia."

About Pure Fishing, Inc.
Pure Fishing, Inc. is a leading global provider of fishing tackle, lures, rods and reels with a portfolio of brands that includes Abu Garcia®, All Star®, Berkley®, Fenwick®, Gulp!®, Mitchell®, Penn®, Pflueger®, SevenStrand®, Shakespeare®, Spiderwire®, Stren®, Trilene® and Ugly Stik®. With operations in 19 countries and a dedicated workforce conversant in 28 languages, Pure Fishing, Inc. is part of Jarden Outdoor Solutions, a leader in developing outdoor and active lifestyle products and a subsidiary of Jarden Corporation. Additional information can be found at www.purefishing.com.